As I’ve previously confessed, I am no football expert – but I simply cannot let this week go by without reference to the national tragedy that is – or rather was – Italy’s – or rather – the World Cup holders’ performance in the 2010 World Cup in South Africa.
The first people they have offended is you, loyal Nudo customers. Why? Because our special World Cup offer promised free shipping for as long as Italy stayed in the World Cup. We thought we were being generous! We thought that would mean weeks and weeks! We barely had time to announce it before the team were out, slaughtered on the pitch by a game crew of highly deserving Eastern European first-timers.
The Corriere della Sera, one of Italy’s leading newspapers had the one word headline ‘VERGOGNA!’ (‘SHAME!’) today and there are no punches being pulled in describing the team’s sickeningly poor performance. One of the more succinct descriptions came yesterday from the team’s midfielder Gattuso (who played with the winning team in 2006); ‘Four years ago we were heroes. Today, we are bollocks.’
As La Repubblica put it, ‘It is the end of a generation, the end of an illusion…now the world is laughing at us.’
Tip to anyone holidaying in Italy this year: don’t joke about this.
[PS - we've changed the offer to Free Shipping on gift sets in USA & UK for the duration of the 2010 World Cup - Ed.]
